Butikku is Europe's only retailer dedicated to offering the best of Japanese designer clothing and accessories.
We curate an exclusive selection, working directly with leading designers in Tokyo, and we sell direct to the public (so there's no middle-man). We sell here, and occasionally through popup shops in London.
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Japan’s wild, creative Harajuku street style is dead. Long live Japanese style
posted by Butikku Admin on
Quartz magazine recently published an interesting article on the closure of leading Japanese street fashion magazine FRUiTS, following their acceptance that the world famous Harajuku-centric street fashion culture simply isn't what it once was. Quartz talks with FRUiTS founder Shoichi Aoki and photographer Daphne Mohajer about the change in youth fashion and the evolution of fashion retail in Harajuku - “People wear a lot less vintage, there is less of a sense of eclecticism and much more mainstream fast fashion,” Mohajer says. “They look good, but they look familiar.” That’s not to say that Tokyo, and Harajuku specifically, has lost its sense of style. Creative fashion is still more part of the culture in Japan than, say, in the US, and...
Butikku @ the Design Museum*
posted by Butikku Admin on
* technically we're not actually 'at' the museum, we're about 50m away :-) Our Xmas popup for 2016 - 246 Kensington High St We've spent a long time trying to find a space to popup on Kensington High St and we've finally made it. And just in time to coincide with the launch of the brand new Design Museum! In store We have more choice for you than ever before, with around 300 different products from over 20 designers now in stock (that's way more than double what we've found time to load onto the website). So whether you're looking for a beautiful and distinctive winter coat, something to wear to all those December events, or a gift for a...